Culture and reputation count more than money in war for talent
Posted by Sean Rehder (Permalink) | 1 Comments | | Wednesday, September 06, 2006


"A company's reputation and its workplace culture are more important than pay and benefits when it comes to attracting top talent, new research has suggested.

An international survey of more than 500 HR executives by global talent management firm, Bernard Hodes, has found that the quality or reputation of products and services, the corporate culture and the work environment were a business's most important attributes when it came to bringing talent aboard.

Ethical reputation also scored highly. But benefits and compensation were, perhaps surprisingly, bottom of the list."

Full article.




Comments...

Sean, this is not news! . I think this type of thoughleadership parallels what we have learned about innovation. Innovators just do and don't talk about it and they work in companies, where core groups foster that as part of the company dna. These are the same companies that the talent research as potential employers.

It plays out as an intangible asset and is tacit in nature. From a social network perspective, it operates on the basis of personal contact that grows out of career, work and innovation networks of people who learn to know and act. Expert and and learning networks tend to have patterns that require people "to prove" rather than learn from each other in away that fosters outcomes and results.

In line with this thinking, these are the companies where the talent, just attract talent through relationship and recruitment is simply a process of legitimizing and welcoming a new hire.

Lavinia Weissman
Managing Director
http://www.workecology.com/redesign2

Read my most recent article at:

http://www.strategy-business.com/li/leadingideas/li00004 By Lavinia Weissman at 9:27 PM, December 16, 2006